July 2023 Ops Report

Operations are generally healthy, while there is a focus on cost efficiency, reflected in a percentage of 38.12%. The utilization rate suggests a moderate level of engagement, with peaks during the evenings and Saturdays. Customer satisfaction is notably high, with a positive NPS and CSAT.

Overall, the data reflects a strong position for Soundspace, with a focus on continuous improvement and customer satisfaction.

Data

Will add growth/change measurements and averages as we record more month's data.

Category	Data Point	July 2023	Notes
General	Soundspace MRR	$10,944.44
	Total Ops Expenses	$4,172.31	Have accounted for everything in Brex
	Cost efficiency	38.12%	This is on the high side, but still acceptable within norms. Aim to get this down to 20%
Product	Utilization rate	18.12%	This is a bit higher than average, with is usually around 16%
	Peak hours	6-9pm	We now have accurate reporting on peak times/days - attached below
	Peak day	Sunday
	Peak Day-Time	Tuesday 8pm
	Bookings	407	A somewhat light month, after some cancellations
	Average Hour Cost	$7.11	MRR/30-day hours
	Basic Extra Orientations	0	Much fewer extra orientations, despite advertising them
	Intermediate Extra Orientations	0
	Tech Cost	$387.35
	Rent	$2,900.00
Feedback	Positive NPS	79%
	Positive CSAT	100%
	Average Sentiment (1-10)	7.9	Incorporated product sentiment for first time, includes staff and customers
	Negative comments	0
	Member walkthroughs	39	Streamlined walkthrough form process, got an increase in participation
	Walkthroughs with issues	7
	Walkthrough issue rate	17.95%	Will monitor to see what’s baseline
Data	Automations	30
	Tech Cost	$234.00
Content	Document changes	40
	Tech Cost	$8.00	Moved SOPs to GitBook
Team Tools	Tech Cost	$642.96
Test: Travel Pass	Engagements	2
	Conversions	0	Price is detractor, reinvestigating with Product
Test: Space Listing	Engagements	2	Had a 2 submissions within days of adding button to homepage, led to 1 warm space lead
	Conversions	0	Too early to determine success rates
Test: Engineer Booking	Engagements	0	No traction thus far, have Joel doing product analyst work on this product
	Conversions	0

Booking Graphs

1=Monday, 7=Sunday

Time vs Hours Booked per Resource Type Distribution

You can see the studio utilization is particularly even across all days and times.

Rehearsal utilization is almost entirely skewed toward the eveneing.

Time vs Hours Booked per Resource Type Heatmap