Quarterly Rocks

The Quarterly Rocks section zooms in on the most critical goals we need to achieve in the upcoming quarter. These are the specific and time-bound objectives that drive our immediate focus and action.

2024 - Q4

1. Launch our first B2B SaaS Customer. (Ricky)

2. Launch our first fully custom code solution. (Aaron)

3. Get to SaaS and Marketplace MVPs. (Brandon)

4. Break our Plateaued Revenue with some form of consistent, recurring, provable, systematized, positive Revenue Growth. (Lauren)

2024 - Q3

1. Get to 10 customers with at least $5k MRR solely on SaaS/Managed Services (Ricky)

2. Marketing/Sales volume is large enough to hit 5% MoM growth consistently (Lauren)

3. The product doesn't hold up revenue closing by more than 3 weeks maximum (Aaron)

2024 - Q2

1. Get Brandon to totally own the CTO role (Aaron)

2. Discover 1 consistent marketing strategy via blitzes (Lauren)

3. Selling managed services (Lauren)

4. P&L matching projections (Lauren and Ricky)

5. Maintain a positive finance-to-HR performance ratio (Ricky)

2024 - Q1

1. Credit product launch (Aaron)

2. Space listing platform launch (Aaron)

3. Proven process for B2C Growth Marketing (Kate)

4. Hit all revenue goals (Lauren)

5. Three new major market space launches (Mike)

6. No Teammate Left Behind program implementation (Ricky)

2023 - Q4

Stabilize revenue (Lauren)

• Holiday strategy

• Pre/post sale process

• Elevated local PRs

• B2B case studies

Develop incremental sales process (Lauren)

• New-market strategy

Make product vision decisions (Aaron)

• SaaS pivot discovery go/no-go

• Pricing models vetted

• Marketplace vetted

Build out foundational marketing (Kate)

• Discovery of needs

• Big picture strategy

• Brand guideline package

• MQL goal-meeting campaign(s)

Build out Hubspot (Alex)

• All fields, all depts.

• All needs for sales and success

• Rev -> Data pipeline implemented

• Discovery of attribution limits vs. needs